Lockdown has brought about some new Instagram fashion hashtags – first there was #quarantineootd, then #DressUpFriday, but it seems the latest one is slightly more inventive.
The hashtag #HomeCouture is the newest trend sweeping our social media feeds and involves taking high-end catwalk looks and recreating them with bits and bobs around the house.
It started out with George Serventi (@skipdin), who took to Instagram to share his interpretation of a Comme Des Garçons runway look… using bin bags.
He then decided to challenge others to recreate iconic catwalk moments using objects around the house.
In an Instagram post, George wrote: ‘CATEGORY IS: #HomeCouture. Recreate your fave runway/red carpet look with whatevs you have lying around the house and upload using the hashtag #HomeCouture (tagging moi ofc) to join in the wholesome fun!’
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🚨CATEGORY IS: #HomeCouture 🚨Recreate your fave runway/red carpet look 💃 with whatevs you have lying around the house 🏠 and upload using the hashtag #HomeCouture 🌀(tagging moi ofc) to join in the wholesome fun! 🙋♀️ Think scouring pad ball gowns, toilet roll palazzo pants and saucepan facinators…🤠 Because in the words of Fifth Harmony we CAN work 👏 from 👏 HOME!! 🏠🎉 (Look inspired by Comme Des Garçons AW15 show) #WFH #AloneTogether #StayHome
He added: ‘Think scouring pad ball gowns, toilet roll palazzo pants and saucepan facinators… Because in the words of Fifth Harmony we CAN work from HOME!!’
More recently, he’s posted a snap of his rather impressive attempt to recreate the famous Killing Eve-style Molly Goddard couture dress (also worn by Rihanna) – using pink paper tissue.
The name of the hashtag gives a nod to Haute Couture (which means fashion constructed by hand, from start to finish).
Of course, lots of people have jumped on the inventive new trend, with many sharing pictures of their crafty creations.
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“I don’t speak Italian, but I do speak Moschino”. Essa é a minha contribuição para o #HomeCouture, iniciativa do londrino George Serventi (@skipdin) para essa quarentena. . A proposta é recriar momentos toscos das passarelas: “É para nos unir online, já que não podemos nos encontrar pessoalmente. É uma oportunidade de sermos criativos e celebrarmos nossos momentos fashion favoritos com humor”, ele disse em entrevista a Vogue. . A ideia surgiu depois do anúncio do cancelamento da Semana de Alta Costura de Paris, que seria em junho desse ano. . Apesar do desafio ser, oficialmente, voltado pra Alta-Costura, têm muitos momentos do “ready-to-wear” que são ótimos pra entrar na brincadeira. O look que escolhi é da @moschino, da coleção de outono-inverno 2017. . O @jeremyscott traz sempre um tom provocador e divertido para as coleções da #Moschino; por isso achei super na vibe da #HomeCouture. É a moda que temos por enquanto, quarenteners 🤪
Instagram account @sydneypimbley posted an image of her recreating a look from John Galliano’s Maison Margiela fall 2017 haute couture show, using cardboard.
Another user, @1granary, jumped on the bandwagon with her clingfilm interpretation of the Viktor & Rolf FW 2005 catwalk show.
While others went for looks with their pillows and duvets…
It’s safe to say the genius hashtag is certainly providing us with a lot of comic relief during this troubling time.
Do you have a story to share of what you’re getting up to in lockdown? Get in touch by emailing [email protected]
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